
Marketing Campaign Specialist
Welcome to Capital One, where we believe in empowering our customers to achieve their financial goals. We are currently seeking a highly motivated and dynamic Marketing Campaign Specialist to join our team. As a Marketing Campaign Specialist, you will play a crucial role in driving the success of our marketing campaigns and ensuring they align with our company's overall goals and objectives. We are looking for a creative and strategic thinker, with strong analytical skills and a passion for driving results. If you are a self-starter who thrives in a fast-paced and collaborative environment, then we want to hear from you!
- Develop and execute marketing campaigns that align with company goals and objectives.
- Collaborate with cross-functional teams to ensure campaigns are delivered on time and within budget.
- Utilize market research and data analysis to inform campaign strategies and tactics.
- Monitor campaign performance and make data-driven recommendations for optimization.
- Create compelling and effective messaging and visuals for campaigns.
- Stay up-to-date with industry trends and best practices to continuously improve campaign effectiveness.
- Work closely with product and sales teams to ensure campaigns are tailored to specific customer segments and needs.
- Develop and maintain relationships with external partners and vendors to support campaign initiatives.
- Track and report on campaign metrics and provide insights to key stakeholders.
- Continuously brainstorm and propose new campaign ideas to drive customer engagement and acquisition.
- Take ownership of campaign timelines and deliverables to ensure successful execution.
- Collaborate with compliance and legal teams to ensure all campaigns adhere to company policies and regulations.
- Conduct post-campaign analysis and provide recommendations for future improvements.
- Act as a brand ambassador and maintain a deep understanding of Capital One's products and services.
Bachelor's Degree In Marketing, Advertising, Or A Related Field.
Minimum Of 3-5 Years Of Experience In Marketing Campaign Management, Preferably In The Financial Services Industry.
Strong Understanding Of Marketing Principles And Strategies, Including Digital Marketing And Data Analysis.
Proficiency In Marketing Automation Platforms, Such As Marketo Or Salesforce Marketing Cloud.
Excellent Project Management Skills, With The Ability To Manage Multiple Campaigns And Meet Tight Deadlines.
Data Analysis
Budget management
Content Creation
Digital Marketing
Brand management
Email Marketing
Customer segmentation
Market analysis
Campaign Tracking
Social Media Advertising
Campaign planning
Lead
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Marketing Campaign Specialist in Plano, TX, USA is $50,000 to $70,000 per year. However, this can vary depending on the size and industry of the company, as well as the individual's level of experience and skills. Some larger companies may offer higher salaries, while smaller companies may offer lower salaries. It is important to research the specific company and industry to get a better understanding of the salary range for this position.
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Capital One Financial Corporation is an American bank holding company specializing in credit cards, auto loans, banking, and savings accounts, headquartered in McLean, Virginia. Capital One is ranked 11th on the list of largest banks in the United States by assets.

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