Digital Acquisitions Marketing Manager

Welcome to Capital One, where we are passionate about using technology to make banking easier for our customers. We are currently seeking a highly skilled and motivated Digital Acquisitions Marketing Manager to join our team. As our company continues to grow and expand into the digital space, we are looking for someone with a creative and data-driven mindset to help us acquire and retain customers through various digital channels. If you are a strategic thinker with a strong understanding of digital marketing and a passion for driving results, we would love to hear from you. Join us in shaping the future of banking and make an impact on millions of people's lives.

1. Develop and implement digital acquisition strategies to acquire and retain customers through various digital channels.
2. Utilize data-driven insights to identify target audiences and optimize digital campaigns for maximum ROI.
3. Collaborate with cross-functional teams, including product, design, and analytics, to develop and execute marketing initiatives.
4. Monitor and analyze performance metrics to continually improve and optimize digital acquisition efforts.
5. Stay updated on industry trends and best practices to ensure Capital One's digital marketing strategies are at the forefront of the industry.
6. Manage and allocate digital marketing budgets effectively to achieve business objectives.
7. Develop and maintain strong relationships with external partners and vendors to drive successful campaigns.
8. Ensure all digital marketing initiatives align with brand guidelines and comply with regulatory requirements.
9. Communicate and present digital marketing strategies and results to senior leadership and stakeholders.
10. Stay informed on emerging technologies and tools to enhance and innovate digital marketing efforts.
11. Lead and mentor a team of digital marketing professionals to achieve department goals and objectives.
12. Act as a brand ambassador and uphold Capital One's values and mission in all marketing efforts.
13. Continuously identify and implement process improvements to streamline digital marketing operations.
14. Collaborate with customer experience teams to ensure a seamless digital customer journey.
15. Represent Capital One at industry events and conferences to stay connected with industry trends and network with potential partners.

According to JobzMall, the average salary range for a Digital Acquisitions Marketing Manager in Richmond, VA, USA is between $70,000 to $95,000 per year. However, this can vary depending on factors such as experience, skills, and industry. Some companies may also offer additional benefits and bonuses.

Capital One Financial Corporation is an American bank holding company specializing in credit cards, auto loans, banking, and savings accounts, headquartered in McLean, Virginia. Capital One is ranked 11th on the list of largest banks in the United States by assets.