Canon

Email Marketing Specialist

Canon

1 Canon Park, Melville, NY 11747, USA
Full-TimeDepends on ExperienceMid-LevelBachelors
Job Description

This individual will be responsible for building email campaigns. Execute day-to-day operational tasks to support business-as-usual emails, from creative setup and HTML coding to testing/QA and deployment via provider platform. Utilize QA Checklist to QA emails across the most popular clients, apps and devices. Troubleshoot on production-related issues with ESP (email service provider). Set up A/B test and learn campaigns (subject line, creative, layout, copy, etc.) Maintain automated, personalized campaigns to drive loyalty and engagement. Assist other team-members in maintaining the email program calendar. This individual may also be responsible for leading business requirement meetings to help design the solutions needed within our tools to achieve our acquisition and retention strategies. Be the liaison between marketing and IT/BI to help drive customer data integration to define, configure and build capabilities within the marketing platforms.

Where is this job?
This job is located at 1 Canon Park, Melville, NY 11747, USA
Job Qualifications
  • Experience in marketing email management with cloud email vendors

  • Knowledge of Customer Data Integration – both known and anonymous customers – processes and best practices

  • Understanding of digital concepts [e.g.DMP, Tag Management, Ad Servers, etc.]

  • Knowledge / Experience in other marketing channels like Social, Display, Push, or SMS

Required Skills
  • Salesforce Marketing Cloud

  • Digital Marketing

  • Adobe Campaign

  • Oracle Responsys

  • Email management

  • Experian

  • Database Marketing

  • Interactive Marketing

Soft Skills
  • Adaptable

  • Multitasking

  • Problem Solving

  • Verbal communication

  • Detail Oriented

  • written communication

Compensation

According to JobzMall, the average salary range for a Email Marketing Specialist in 1 Canon Park, Melville, NY 11747, USA is between $45,000 and $65,000 per year. This range may vary depending on the experience and qualifications of the individual.

Additional Information
Canon is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedSeptember 4th, 2020
Apply BeforeJune 21st, 2025
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About Canon

Canon Inc. is a Japanese multinational corporation specializing in the manufacture of imaging and optical products, including cameras, camcorders, photocopiers, steppers, computer printers and medical equipment.

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