Brand Director

As a leader in Bumble’s marketing org, you will have working relationships with and exposure to other senior and executive leadership across Bumble, Inc. You will also be responsible for building out a measurement framework to both quantify the impact and inform the brand team’s priorities across core focus areas: brand partnerships, loyalty programs, influencer and talent partnerships, and event and experiential activations. Develop and execute a yearly program of events, activations, and partnerships to drive Brand favorability and engagement. Ownership of projects, budget, and team (cross functional, Brand, or agency) support as needed. Use market insights, data, and knowledge of our product and the dating app sector to align Brand activities against core KPIs and OKRs, key audience segments, and company goals. Write strategy and create internal decks or reporting as necessary.

According to JobzMall, the average salary range for a Brand Director in New York, NY, USA is $112,455 - $179,651. This range is based on salaries reported by JobzMall users in the past year.

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