
Principal Event Marketing Specialist
Welcome to Boston Scientific, a leading medical technology company dedicated to transforming lives through innovative solutions. We are seeking a dynamic and experienced Principal Event Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing impactful event marketing strategies that drive brand awareness and business growth. We are looking for a highly motivated individual with a proven track record in event planning and execution, as well as a passion for creating memorable and engaging experiences. If you thrive in a fast-paced and collaborative environment and have a desire to make a meaningful impact in the healthcare industry, we want to hear from you.
- Develop and implement event marketing strategies that align with the company's overall goals and objectives.
- Collaborate with cross-functional teams to ensure seamless execution of events, including defining event objectives, creating event timelines and budgets, and coordinating logistics.
- Conduct market research and analyze event data to identify target audiences and tailor event experiences to meet their needs.
- Manage event budgets and track expenses to ensure cost effectiveness.
- Oversee the creation of event marketing materials, such as invitations, signage, and promotional items.
- Work with external vendors and partners to negotiate contracts and secure event sponsorships.
- Use creativity and innovation to develop engaging event concepts and experiences.
- Coordinate event registrations and manage attendee lists.
- Ensure compliance with company policies and procedures, as well as industry regulations, during all event planning and execution.
- Measure the success of events and provide post-event analysis and reporting to stakeholders.
- Continuously seek opportunities to improve and enhance event marketing strategies and processes.
- Act as a brand ambassador at events and represent the company in a professional and positive manner.
- Mentor and train junior event marketing team members.
- Stay up-to-date on industry trends and best practices in event marketing.
- Collaborate with sales teams to align event strategies with business objectives and drive lead generation.
Bachelor's Degree In Marketing, Business Administration, Or A Related Field.
Minimum Of 5 Years Of Experience In Event Planning And Execution, Preferably In The Healthcare Or Medical Device Industry.
Strong Project Management Skills With The Ability To Manage Multiple Events Simultaneously.
Excellent Communication And Interpersonal Skills With The Ability To Build Relationships With Key Stakeholders And Vendors.
Proven Track Record Of Successfully Developing And Implementing Event Marketing Strategies That Drive Attendance And Achieve Business Objectives.
Project Management
Social Media
Data Analysis
Marketing Strategy
Budget management
Event Planning
Public Relations
Branding
Vendor Coordination
Event Logistics
Event
Sponsorship Negotiation
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Principal Event Marketing Specialist in Marlborough, MA, USA is $65,000 - $100,000 per year. This may vary depending on factors such as experience, skills, industry, and company size.
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Boston Scientific Corp. engages in the development, manufacture and marketing of medical devices that are used in interventional medical specialties. Its products and technologies are used to diagnose or treat medical conditions, including heart, digestive, pulmonary, vascular, urological, women's health and chronic pain conditions.

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