
Global Marketing & Client Experience Lead
Lead efforts to develop strategies and programming that support increased brand recognition, client engagement, favorability and competitive positioning. Lead selective internal marketing campaigns to increase employee awareness of the A&C programs. Act as point of integration, connecting across the enterprise, to ensure maximum exposure and use across targeted audiences. Gather and understand key learnings and metrics to analyze effectiveness of programs and adjust as necessary. Responsible for the results of marketing and CX strategy. Drive and motivate our teams by providing clear vision and communication, leadership, coaching, mentoring, instruction, review and oversight of their work. Oversight and responsibility for operational components of marketing & CX, including legal, compliance, brand review, vendor management, audit requirements, risk requirements, etc.
Must have B2B marketing and/or digital engagement knowledge and experience - planning, developing and evaluating campaigns and programs
Must have understanding of the Arts & Culture space
Must have understanding of Global Banking, Global Markets, Wealth, Small Business, Consumer and Enterprise strategy
Must be able to thrive in a matrixed organization.
Vendor Management
Time Management Skills
Marketing campaigns and brand initiatives
Global reconciliation and reporting skills
Process Improvement
Results Oriented
Problem-solving and resourcefulness
Flexibility/Adaptability
Impeccable attention to detail
Verbal and Written Communication
Multi tasker
According to JobzMall, the average salary range for a Global Marketing & Client Experience Lead in 1114 6th Ave, New York, NY 10036, USA is between $91,000 and $118,000 per year.
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Bank of America Corp. is a bank and financial holding company, which engages in the provision of banking and nonbank financial services. It operates through the following segments: Consumer Banking, Global Wealth and Investment Management, Global Banking, Global Markets, and Legacy Assets and Servicing. The Consumer Banking segment offers credit, banking, and investment products and services to consumers and small businesses.

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