Banana Republic

Manager, Social Media Creative Lead

Banana Republic

New York, NY, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Are you passionate about all things social media and have a keen eye for creative content? Look no further! Banana Republic is seeking a highly motivated and innovative Manager, Social Media Creative Lead to join our dynamic team. As the Social Media Creative Lead, you will have the opportunity to lead and inspire a team of talented creatives while driving our brand's social media strategy to new heights. We are looking for someone with a strong understanding of social media trends, exceptional leadership skills, and a knack for producing engaging and visually compelling content. If you are a strategic thinker with a love for fashion and a knack for storytelling, we want to hear from you!

  1. Develop and execute an innovative social media strategy to increase brand awareness and engagement.
  2. Lead and inspire a team of creatives to produce compelling and on-brand content for various social media platforms.
  3. Stay up-to-date with industry trends and best practices to continuously improve social media presence.
  4. Collaborate with cross-functional teams to ensure alignment of social media efforts with overall marketing goals.
  5. Monitor and analyze social media metrics to measure the success of campaigns and make data-driven decisions.
  6. Manage social media budget and allocate resources effectively.
  7. Develop and maintain relationships with influencers and brand ambassadors for partnerships and collaborations.
  8. Act as a brand ambassador and ensure all social media content aligns with the company's values and image.
  9. Stay informed on emerging social media platforms and recommend their use for the brand.
  10. Plan and execute social media campaigns and contests to engage and grow the brand's online community.
  11. Train and mentor team members on social media best practices and provide guidance on creative direction.
  12. Identify and address any issues or crises that may arise on social media platforms.
  13. Collaborate with other departments to plan and execute events and activations that align with social media efforts.
  14. Prepare regular reports and presentations on social media performance for company stakeholders.
  15. Continuously seek opportunities to improve and innovate social media strategies and processes.
Where is this job?
This job is located at New York, NY, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Communication, Or A Related Field.

  • Minimum Of 5 Years Of Experience In Social Media Marketing, Preferably In The Retail Or Fashion Industry.

  • Proven Track Record Of Developing And Executing Successful Social Media Campaigns Across Various Platforms.

  • Strong Leadership Skills With Experience Managing A Team And Collaborating With Cross-Functional Teams.

  • Excellent Written And Verbal Communication Skills, With The Ability To Create Engaging And On-Brand Social Media Content.

Required Skills
  • Graphic Design

  • Content Creation

  • community management

  • Influencer Marketing

  • Copywriting

  • Campaign development

  • Social media strategy

  • Creative Direction

  • visual storytelling

  • brand awareness

  • Trend Forecasting

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Critical thinking

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Manager, Social Media Creative Lead in New York, NY, USA is between $80,000 and $120,000 per year. However, this can vary depending on factors such as the company, industry, and level of experience. Higher salaries may be offered for individuals with more experience or those working at larger, established companies. Additionally, location can also play a role in salary as cost of living and demand for the role can differ in different areas.

Additional Information
Banana Republic is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedApril 18th, 2024
Apply BeforeMay 10th, 2026
This job posting is from a verified source. 
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About Banana Republic

Banana Republic is an American clothing and accessories retailer owned by the American multinational corporation Gap Inc. It was founded in 1978 by Mel and Patricia Ziegler, who originally called the company "Banana Republic Travel & Safari Clothing Company."

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