Are you a passionate storyteller with a love for all things digital? Are you able to craft compelling and engaging content that connects with audiences on a deeper level? If so, we have an exciting opportunity for you to join our team at AT&T as a Lead Digital Content Writer.As our Lead Digital Content Writer, you will be responsible for developing and executing digital content strategies that align with our brand and resonate with our target audience. You will have the opportunity to work on a wide range of projects, from website copy to social media campaigns, and lead a team of talented writers to produce high-quality and impactful content.To be successful in this role, you must have a deep understanding of digital platforms and trends, excellent writing skills, and a strong ability to collaborate and lead. If you are ready to take your career to the next level and make a meaningful impact with your writing, we encourage you to apply for this position.
- Develop and execute digital content strategies that align with our brand and target audience
- Craft compelling and engaging content for various digital platforms, including website, social media, and email marketing
- Lead a team of writers to produce high-quality and impactful content
- Stay up-to-date with digital trends, platforms, and best practices to ensure our content remains relevant and effective
- Collaborate with cross-functional teams, including marketing, design, and product, to ensure consistent messaging and brand voice
- Conduct research and gather insights to inform content strategy and identify opportunities for improvement
- Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines
- Manage multiple projects simultaneously and meet tight deadlines
- Continuously track, analyze, and report on the performance of digital content and make recommendations for optimization
- Uphold a high standard of quality and provide feedback and coaching to team members to improve their writing skills
- Represent the brand and maintain a positive image through all written content.
Bachelor's Degree In Journalism, Communications, Or Related Field.
Minimum Of 5 Years Experience In Digital Content Writing, Preferably In A Corporate Or Agency Setting.
Strong Understanding Of Seo Best Practices And Experience Optimizing Content For Search Engines.
Excellent Writing, Editing, And Proofreading Skills With A Keen Eye For Detail.
Demonstrated Leadership Abilities, With Experience Managing A Team Of Writers And Overseeing Content Strategy And Production.
Project Management
Editing
Content Creation
Digital Marketing
Content Strategy
Analytics
Social media management
Copywriting
Audience targeting
SEO Optimization
Multimedia Production
Brand Storytelling
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
Critical thinking
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Lead Digital Content Writer in Columbia, MD, USA is between $60,000 and $80,000 per year. This can vary depending on the company, industry, and level of experience of the individual. Some companies may offer higher salaries for more experienced or specialized writers, while others may offer lower salaries for entry-level positions. Additionally, factors such as benefits, bonuses, and location can also impact the salary range for this position.
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AT&T Inc. is an American multinational conglomerate holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. AT&T Communications, LLC is a subsidiary of AT&T that focuses on wireline, wireless, digital television, satellite television, fixed line telephone, mobile phone, broadband, home security, IPTV, OTT services, network security, and pay television offerings, as well as business applications.

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