
Senior Manager-SEO Content Strategy and Production
Welcome to American Express – a company driven by innovation, collaboration, and a passion for delivering exceptional customer experiences. As a Senior Manager of SEO Content Strategy and Production, you will play a crucial role in driving our digital presence and elevating our brand through strategic content development. We are looking for a dynamic and creative individual with a strong background in SEO and content marketing to join our team. If you are a strategic thinker, a skilled leader, and a content expert, we invite you to apply for this exciting opportunity.
- Lead and manage the development and implementation of American Express' SEO content strategy.
- Collaborate with cross-functional teams to ensure alignment of SEO content strategy with overall marketing objectives and brand guidelines.
- Conduct in-depth SEO research and analysis to identify content opportunities and optimize existing content.
- Develop and maintain a content calendar to ensure timely and relevant content production.
- Oversee a team of content creators and writers, providing guidance and feedback to ensure high-quality and SEO-optimized content.
- Monitor industry trends and competitor strategies to continuously improve American Express' SEO content approach.
- Utilize data and analytics to measure the effectiveness of SEO content and make data-driven recommendations for improvement.
- Stay up-to-date with SEO best practices and algorithm updates to constantly improve American Express' SEO performance.
- Collaborate with external agencies and partners to leverage their expertise and resources in content production.
- Serve as a subject matter expert and advocate for SEO and content within the organization, providing training and guidance to other teams as needed.
Bachelor's Or Master's Degree In Marketing, Communications, Or Related Field.
Minimum Of 8 Years Of Experience In Seo Content Strategy And Production, Preferably In The Financial Services Industry.
Proven Track Record Of Success In Developing And Executing Seo Strategies That Drive Organic Traffic And Improve Search Engine Rankings.
Strong Understanding Of Content Marketing Principles And Experience Creating Engaging And Effective Content For Various Channels, Including Website, Social Media, And Email.
Excellent Project Management And Leadership Skills, With The Ability To Manage A Team And Collaborate With Cross-Functional Stakeholders To Achieve Business Goals.
Project Management
Social Media
Keyword Research
Content Creation
Digital Marketing
Content Strategy
Data Analytics
Team Leadership
Brand Development
Production management
SEO Optimization
Content Distribution
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Teamwork
Adaptability
Problem-Solving
Empathy
According to JobzMall, the average salary range for a Senior Manager-SEO Content Strategy and Production in New York, NY, USA is between $115,000 and $160,000 per year. This range is based on factors such as experience, skills, and the size of the company. However, salaries may vary depending on the individual company, location, and industry.
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American Express Co. operates as a global services company, which engages in the provision of credit card, financial, and global travel services. It operates through the following business segments: U.S. Card Services, International Card Services, Global Commercial Services, Global Network & Merchant Services, and Corporate.

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