Senior Analyst-Marketing and Content Strategy

At American Express, we are looking for a Senior Analyst-Marketing and Content Strategy to join our dynamic and innovative team. In this role, you will be a thought leader and key contributor to the development and execution of our marketing and content strategy. The ideal candidate will possess a combination of analytical and creative skills while also being able to think strategically and provide innovative solutions.To be successful in this role, you must have a bachelor's degree in marketing, communications, or a related field with at least five years of experience in a digital or content strategy role. You will also need to demonstrate a strong understanding of marketing and content principles, including analytics, SEO, and social media. In addition, you should have a clear understanding of customer journey mapping, website and content optimization, and digital marketing best practices.You will need to be comfortable working in a fast-paced environment while being able to think analytically and creatively. You should be a self-starter who is highly organized, detail-oriented, and able to work with minimal supervision. You must be a team player who is comfortable collaborating with cross-functional teams. Last but not least, you must have excellent communication and interpersonal skills. If this sounds like you, we encourage you to apply today!

Responsibilities:

1. Develop and execute marketing and content strategies.
2. Analyze and interpret data to optimize marketing and content strategies.
3. Utilize analytics, SEO, and social media to effectively implement marketing and content plans.
4. Create customer journey maps and optimize website and content.
5. Follow digital marketing best practices.
6. Work in a fast-paced environment while thinking analytically and creatively.
7. Remain organized, detail-oriented, and able to work with minimal supervision.
8. Collaborate with cross-functional teams.
9. Communicate effectively with all stakeholders.
10. Stay up to date on industry trends and best practices.

According to JobzMall, the average salary range for a Senior Analyst-Marketing and Content Strategy in New York, NY, USA is $71,425 to $109,094 per year.

American Express Co. operates as a global services company, which engages in the provision of credit card, financial, and global travel services. It operates through the following business segments: U.S. Card Services, International Card Services, Global Commercial Services, Global Network & Merchant Services, and Corporate.