Amazon

Market Research Lead, Strategy and Brand Management

Amazon

Irvine, CA, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Welcome to the world of Amazon, where innovation, creativity, and customer obsession thrive. As a Market Research Lead in our Strategy and Brand Management team, you will play a pivotal role in driving our business forward by providing valuable insights and strategic direction. We are seeking a highly motivated and experienced individual who is passionate about understanding customer behavior and market trends to inform our decision-making process. If you have a strong background in market research and a knack for turning data into actionable recommendations, we want to hear from you. Join our dynamic team and help shape the future of one of the world's most innovative and customer-centric companies.

  1. Conduct market research to gather insights on customer behavior and market trends.
  2. Analyze data and identify key findings to inform business decisions and strategies.
  3. Develop and implement market research plans and methodologies to support business objectives.
  4. Collaborate with cross-functional teams to gather input and align research efforts with business priorities.
  5. Present research findings and recommendations to senior leadership and stakeholders.
  6. Monitor industry news and trends to stay current on market developments and competitive landscape.
  7. Use market research tools and techniques to collect and analyze data.
  8. Lead and manage a team of market researchers, providing guidance and support.
  9. Develop and maintain relationships with external research partners and vendors.
  10. Continuously improve and optimize market research processes to ensure efficiency and effectiveness.
  11. Stay updated on emerging research methods and technologies and incorporate them into the research process.
  12. Maintain a customer-centric approach and prioritize customer insights in all research efforts.
  13. Identify and propose new research initiatives to address business needs and opportunities.
  14. Collaborate with other teams, such as product development and marketing, to ensure research findings are integrated into business strategies.
  15. Adhere to ethical and legal standards in all aspects of market research.
Where is this job?
This job is located at Irvine, CA, USA
Job Qualifications
  • Bachelor's Or Master's Degree In Marketing, Business Administration, Or A Related Field.

  • Minimum Of 5 Years Experience In Market Research, Strategy Development, And Brand Management.

  • Strong Analytical And Problem-Solving Skills, With The Ability To Interpret Data And Make Strategic Recommendations.

  • Proven Track Record Of Successfully Leading And Managing Market Research Projects, Including Conducting Customer Surveys, Analyzing Market Trends, And Identifying Competitive Insights.

  • Excellent Communication And Collaboration Skills, With The Ability To Work Cross-Functionally And Present Findings And Strategies To Senior Leadership.

Required Skills
  • Data Analysis

  • Marketing Strategy

  • Market Research

  • Consumer behavior

  • Competitive analysis

  • Brand Development

  • consumer insights

  • Market trends

  • Brand Identity

  • Market segmentation

  • brand positioning

  • Product Research

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Attention to detail

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Market Research Lead, Strategy and Brand Management in Irvine, CA, USA is between $85,000 and $120,000 per year. However, this can vary depending on the specific company, industry, and level of experience. Some companies may offer higher salaries for this role, while others may offer lower salaries. It is important to research the specific company and industry to get a better understanding of the salary range for this position.

Additional Information
Amazon is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedAugust 15th, 2024
Apply BeforeApril 11th, 2026
This job posting is from a verified source. 
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About Amazon

Amazon.com, Inc., is an American multinational technology company based in Seattle, Washington, that focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence. It is considered one of the Big Four technology companies along with Google, Apple, and Facebook.

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