Amazon

Launch Marketing Program Manager

Amazon

Seattle, WA, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Welcome to the exciting world of Amazon, where innovation and customer obsession are at the heart of everything we do. As the Launch Marketing Program Manager, you will play a critical role in driving the success of our new product launches and ensuring that they reach their full potential. We are looking for a passionate and experienced marketing professional who can lead cross-functional teams and develop strategic plans to drive customer engagement and sales. If you thrive in a fast-paced and dynamic environment, have a strong track record of launching successful marketing campaigns, and possess excellent communication and project management skills, then we want to hear from you. Join us and be a part of shaping the future of e-commerce.

  1. Lead cross-functional teams: Collaborate with various teams including product, sales, and marketing to develop and execute launch strategies.
  2. Develop strategic plans: Create comprehensive marketing plans for new product launches, including identifying key target audiences, messaging, and channels.
  3. Drive customer engagement: Utilize customer insights and data to develop engaging and effective marketing campaigns that drive customer interest and sales.
  4. Ensure launch success: Work closely with product teams to ensure the successful execution of new product launches and monitor performance to make informed decisions for future launches.
  5. Manage project timelines: Develop and manage project timelines to ensure all launch activities are completed on time and within budget.
  6. Monitor and analyze results: Monitor and analyze the success of launch campaigns and make data-driven recommendations for future improvements.
  7. Foster innovation: Stay updated on industry trends and competitors to constantly evolve and improve launch strategies.
  8. Communicate effectively: Clearly communicate launch plans, progress, and results to stakeholders and senior management.
  9. Budget management: Develop and manage the launch marketing budget to ensure efficient use of resources.
  10. Drive customer obsession: Keep the customer at the center of all launch activities and strive to continuously improve the customer experience.
Where is this job?
This job is located at Seattle, WA, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Business Administration, Or Related Field.

  • Minimum Of 5 Years Of Experience In Marketing, Product Management, Or Project Management.

  • Proven Track Record Of Successfully Launching New Products Or Services In A Fast-Paced Environment.

  • Strong Understanding Of Digital Marketing Strategies And Tactics, Including Seo, Sem, Social Media, And Email Marketing.

  • Excellent Communication And Collaboration Skills, With The Ability To Work Cross-Functionally With Teams Such As Product, Sales, And Design.

Required Skills
  • Email

  • Project Management

  • Social Media

  • Data Analysis

  • Marketing Strategy

  • Market Research

  • Budget management

  • Content Creation

  • Event Planning

  • Branding

  • Campaign optimization

  • Cross-Functional Collaboration

Soft Skills
  • Communication

  • Conflict Resolution

  • Leadership

  • Time management

  • creativity

  • self-motivation

  • Teamwork

  • Adaptability

  • Problem-Solving

  • Empathy

Compensation

According to JobzMall, the average salary range for a Launch Marketing Program Manager in Seattle, WA, USA is between $85,000 and $125,000 per year. However, this may vary depending on the specific company, level of experience, and other factors.

Additional Information
Amazon is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedAugust 15th, 2024
Apply BeforeMay 10th, 2026
This job posting is from a verified source. 
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About Amazon

Amazon.com, Inc., is an American multinational technology company based in Seattle, Washington, that focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence. It is considered one of the Big Four technology companies along with Google, Apple, and Facebook.

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