
Global Payroll Product Marketing Director
Welcome to ADP-Automatic Data Processing, a leading provider of technology-enabled human capital management solutions. We are seeking a passionate and experienced Global Payroll Product Marketing Director to join our dynamic team. In this role, you will be responsible for leading the global marketing strategy for our payroll products, driving growth and enhancing our brand presence. We are looking for a strategic thinker with a deep understanding of the payroll market, strong leadership skills, and a results-driven mindset. If you are a creative and innovative marketer with a passion for driving business success, we want to hear from you!
- Develop and execute a global marketing strategy for ADP's payroll products, aligning with overall company objectives and goals.
- Conduct market research and analysis to identify industry trends, customer needs, and competitive landscape in order to inform marketing strategy.
- Establish and maintain a strong brand presence for ADP's payroll products in the global market.
- Collaborate with cross-functional teams to develop product positioning and messaging that effectively communicates the value of ADP's payroll solutions to target audiences.
- Create and manage marketing campaigns and initiatives, utilizing a mix of digital and traditional channels, to drive awareness, generate leads, and support sales efforts.
- Develop and maintain relationships with key stakeholders, including sales teams, customers, and partners, to understand their needs and gather feedback on ADP's payroll products.
- Monitor and analyze the performance of marketing campaigns, using data and insights to make data-driven decisions and optimize future efforts.
- Manage a team of marketing professionals, providing guidance, support, and development opportunities to ensure the team's success.
- Stay up-to-date on industry trends, best practices, and emerging technologies in order to continuously improve marketing strategies and tactics.
- Act as a thought leader and advocate for ADP's payroll products, representing the brand at industry events, conferences, and speaking engagements.
Extensive Knowledge Of Global Payroll: The Ideal Candidate Should Have A Deep Understanding Of Global Payroll Processes And Regulations. This Includes Experience With Multi-Country Payroll, Compliance, And Local Tax Laws.
Strategic Marketing Skills: The Global Payroll Product Marketing Director Should Possess Strong Strategic Marketing Skills To Develop And Execute Effective Marketing Plans And Campaigns. This Includes Market Analysis, Competitive Positioning, And Product Positioning.
Strong Leadership Abilities: Adp Is A Global Company With A Diverse Workforce. The Global Payroll Product Marketing Director Must Have Strong Leadership Skills To Effectively Manage And Motivate A Team Of Marketing Professionals Across Different Regions.
Excellent Communication Skills: The Role Requires Effective Communication With Various Stakeholders Including Customers, Sales Teams, And Product Development Teams. The Candidate Should Have Excellent Verbal And Written Communication Skills To Effectively Convey Complex Payroll Information.
Industry Experience: The Ideal Candidate Should Have A Minimum Of 10 Years Of Experience In Global Payroll Or Related Fields Such As Hr, Finance, Or Accounting. This Should Include Experience In Developing And Marketing Global Payroll Solutions And Working With Clients In Different Regions.
Lead Generation
Digital Marketing
Content Strategy
Brand management
Pricing strategy
Market analysis
Campaign development
Product positioning
Sales Enablement
Competitive intelligence
Product Launches
Thought
Communication
Conflict Resolution
Leadership
Time management
creativity
flexibility
Teamwork
Adaptability
Problem-Solving
Empathy
According to JobzMall, the average salary range for a Global Payroll Product Marketing Director in Barcelona, Spain is between €90,000-€120,000 per year. This may vary depending on the company, industry, and level of experience of the individual.
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Automatic Data Processing, Inc. provides business outsourcing solutions. It operates through the following segments: Employer Services and Professional Employer Organization Services. The Employer Services segment offers business outsourcing and human capital management solutions, including payroll, benefits administration, talent management, human resources management, time and attendance management, insurance, retirement and compliance & payment.

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