
Sr Product Marketing Manager, Video
Adobe is seeking an experienced, creative, and enthusiastic Sr Product Marketing Manager for Video who will join a passionate team of professionals and be a key contributor to the success of our Video products.The ideal candidate should have a combination of technical and creative skills, a passion for Video, and a track record of delivering successful product marketing strategies. Previous experience in product management and/or marketing is a must.The Sr Product Marketing Manager for Video will play a critical role in driving product strategy, go-to-market plans, and business goals. The successful candidate will need to possess excellent communication and organizational skills, be able to think strategically and creatively, and have a proven ability to work in a fast-paced environment. This position requires a highly organized and self-motivated individual who is comfortable working in a dynamic and ever-changing environment. The successful candidate will report directly to the VP of Video and will have the opportunity to make a significant impact on the success of our Video products.
Responsibilities:
- Develop and execute product marketing strategies to drive business goals and ensure success of Video products.
- Analyze market trends, customer feedback, and competitive insights to inform product strategy and go-to-market plans.
- Work with internal stakeholders and cross-functional teams to ensure timely and successful product launches.
- Develop and deliver marketing materials, such as product videos, webinars, customer case studies, and other sales assets.
- Manage relationships with key partners and influencers to drive product awareness and adoption.
- Monitor and optimize product performance through data analytics.
- Collaborate with internal teams to ensure product positioning and messaging are consistent across all channels.
- Stay up-to-date with industry developments and best practices to ensure product offerings are competitive.
Excellent Written And Verbal Communication Skills
Ability To Develop And Communicate Product Positioning And Messaging
Knowledge Of The Video And Media Industry And Ability To Connect With Industry Partners
Strong Strategic Thinking Skills And Ability To Identify New Opportunities
Ability To Develop Strong Relationships With All Cross-Functional Teams
Ability To Distill Complex Technical Concepts Into Easy-To-Understand Language
Proven Track Record Of Success Developing And Launching Products
Experience With Analysis And Data-Driven Decision Making
Budgeting
Advertising
Project Management
Social Media
Communication
Lead Generation
Campaign Management
Content Creation
Analytics
Public Relations
Branding
Product positioning
storytelling
Segmentation
Video Marketing
Communication
Leadership
Time management
Interpersonal Skills
creativity
self-motivation
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Sr Product Marketing Manager, Video in San Francisco, CA, USA is between $146,000 and $176,000 per year. This range may vary depending on the company, experience, and other factors.
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Adobe Systems, Inc. engages in the provision of digital marketing and digital media solutions. It operates through the following segments: Digital Media, Digital Marketing, and Print and Publishing. The Digital Media segment offers creative cloud services, which allow members to download and install the latest versions of products, such as Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Adobe Photoshop Lightroom and Adobe InDesign, as well as utilize other tools, such as Adobe Acrobat. The Digital Marketing segment offers solutions, including analytics, social marketing, targeting, media optimization, digital experience management, and cross-channel campaign management, as well as premium video delivery and monetization. The Print and Publishing segment offers legacy products and services for eLearning solutions, technical document publishing, web application development, and high-end printing.

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