
Senior Performance Media Manager
Are you a results-driven individual with a passion for digital marketing and a knack for driving high-performing campaigns? Then we have the perfect opportunity for you! Adobe is seeking a Senior Performance Media Manager to join our dynamic team and lead our performance media initiatives. As a key member of the marketing team, you will be responsible for developing and executing strategic media plans, optimizing campaigns for maximum ROI, and staying on top of industry trends to ensure our media efforts are always ahead of the curve. We are looking for a seasoned professional with a proven track record of success in performance media and a strong understanding of various media channels and platforms. If you are a self-starter, have excellent communication skills, and thrive in a fast-paced environment, we want to hear from you!
- Develop and execute strategic media plans to drive results and achieve business objectives.
- Optimize performance media campaigns to maximize ROI and achieve KPIs.
- Stay up-to-date with industry trends and best practices to ensure our media efforts are innovative and effective.
- Lead and manage a team of performance media specialists to drive high-performing campaigns.
- Collaborate with cross-functional teams to align media strategies with overall marketing objectives.
- Develop and maintain relationships with media partners and platforms to ensure access to the latest tools and technologies.
- Analyze and report on campaign performance, providing insights and recommendations for future improvements.
- Keep track of budget and spending to ensure efficient use of resources.
- Identify and implement new and emerging media opportunities to reach target audiences.
- Communicate effectively with internal stakeholders to ensure alignment and understanding of media strategies and initiatives.
- Develop and maintain expertise in various media channels and platforms, including paid search, social media, display advertising, and more.
- Continuously monitor and adjust media campaigns to optimize performance and drive results.
- Stay informed on industry regulations and compliance requirements to ensure all campaigns are in line with guidelines.
- Mentor and train junior team members to improve overall team performance and capabilities.
- Drive innovation and experimentation in performance media to stay ahead of the curve.
Extensive Experience In Performance Media Strategy Development And Execution: A Senior Performance Media Manager At Adobe Should Have A Proven Track Record Of Developing And Executing Successful Performance Media Strategies For Various Products And Services.
Proficiency In Utilizing Digital Media Platforms And Tools: The Ideal Candidate Should Be Well-Versed In Utilizing Digital Media Platforms, Such As Google Ads, Facebook Ads, And Linkedin Ads, And Have A Strong Understanding Of Tools Like Google Analytics And Adobe Analytics.
Strong Analytical And Data-Driven Mindset: As A Senior Performance Media Manager, The Candidate Should Possess Strong Analytical Skills And Be Able To Make Data-Driven Decisions To Optimize And Improve Performance Media Campaigns.
Team Management And Leadership Skills: Adobe Is Looking For A Candidate With Previous Experience In Team Management And Leadership. The Candidate Should Be Able To Lead And Motivate A Team Of Performance Media Specialists To Achieve Business Objectives.
Excellent Communication And Presentation Skills: A Senior Performance Media Manager Should Have Excellent Communication And Presentation Skills To Effectively Communicate With Cross-Functional Teams, Clients, And Stakeholders. This Includes The Ability To Present Complex Data And Insights In A Clear And Concise Manner.
Data Analysis
Budget management
Content Creation
A/B testing
Digital Marketing
Social media management
Campaign optimization
Conversion Rate
Audience targeting
PPC Advertising
Search engine optimization (SEO)
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
Interpersonal Skills
creativity
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Senior Performance Media Manager in San Jose, CA, USA is between $110,000 - $130,000 per year.
However, this can vary depending on the specific company, industry, and level of experience of the individual. Some Senior Performance Media Managers may make more or less than this range. Factors such as bonuses, benefits, and additional compensation can also impact the overall salary.
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Adobe Systems, Inc. engages in the provision of digital marketing and digital media solutions. It operates through the following segments: Digital Media, Digital Marketing, and Print and Publishing. The Digital Media segment offers creative cloud services, which allow members to download and install the latest versions of products, such as Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Adobe Photoshop Lightroom and Adobe InDesign, as well as utilize other tools, such as Adobe Acrobat. The Digital Marketing segment offers solutions, including analytics, social marketing, targeting, media optimization, digital experience management, and cross-channel campaign management, as well as premium video delivery and monetization. The Print and Publishing segment offers legacy products and services for eLearning solutions, technical document publishing, web application development, and high-end printing.

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