Adobe

Product Marketing Manager

Adobe

Lehi, UT, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Are you a creative and strategic thinker with a passion for technology and marketing? Do you thrive in a fast-paced and dynamic work environment? If so, we have an exciting opportunity for you to join our team as a Product Marketing Manager at Adobe.As a Product Marketing Manager at Adobe, you will be responsible for driving the success of our products by developing and executing effective marketing strategies. You will work closely with cross-functional teams to understand product capabilities and customer needs, and then use your expertise to craft compelling messaging and positioning that resonates with our target audience.To excel in this role, you must have a strong understanding of product marketing principles, exceptional communication and project management skills, and a proven track record of driving successful product launches. If you're ready to take on a challenging and rewarding role in a leading technology company, we invite you to apply for this position at Adobe.

  1. Develop and implement strategic marketing plans to drive the success of Adobe products.
  2. Collaborate with cross-functional teams to gain a deep understanding of product capabilities and customer needs.
  3. Use market research and customer insights to inform product positioning and messaging.
  4. Create compelling and effective marketing campaigns and materials to promote Adobe products.
  5. Conduct market analysis and keep up-to-date with industry trends to identify new opportunities for product growth.
  6. Monitor and analyze product performance and customer feedback to continuously improve marketing strategies.
  7. Collaborate with sales teams to develop sales materials and train them on product features and benefits.
  8. Lead product launch efforts, including coordinating with internal teams and external partners.
  9. Manage budgets and allocate resources effectively to achieve marketing objectives.
  10. Build and maintain relationships with key stakeholders, including customers, partners, and industry influencers.
  11. Stay up-to-date with advancements in technology and digital marketing to ensure Adobe products remain competitive.
  12. Act as a brand ambassador for Adobe, representing the company and its products at events and conferences.
  13. Act as a subject matter expert on Adobe products, providing support and guidance to internal teams and external partners.
  14. Identify and evaluate potential partnerships and collaborations to enhance product offerings.
  15. Mentor and guide junior marketing team members, providing support and encouragement to help them grow in their roles.
Where is this job?
This job is located at Lehi, UT, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Business, Or A Related Field

  • Minimum Of 3-5 Years Of Experience In Product Marketing, Preferably In The Technology Industry

  • Strong Understanding Of Software Products And The Ability To Effectively Communicate Their Features And Benefits To Target Audiences

  • Proven Track Record Of Developing And Executing Successful Product Marketing Strategies And Campaigns

  • Excellent Written And Verbal Communication Skills, With The Ability To Collaborate With Cross-Functional Teams And Present To Stakeholders At All Levels.

Required Skills
  • Data Analysis

  • Market Research

  • Campaign Management

  • Content Creation

  • Digital Marketing

  • Pricing strategy

  • Customer segmentation

  • Competitive analysis

  • brand strategy

  • Product positioning

  • Product Launches

  • Messaging Development

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Attention to detail

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Product Marketing Manager in Lehi, UT, USA is $85,000 - $120,000 per year. This range can vary depending on factors such as industry, company size, and level of experience. Some Product Marketing Managers in Lehi may earn higher salaries, up to $150,000 or more, if they have extensive experience and work for larger companies.

Additional Information
Adobe is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJanuary 31st, 2024
Apply BeforeJune 21st, 2025
This job posting is from a verified source. 
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About Adobe

Adobe Systems, Inc. engages in the provision of digital marketing and digital media solutions. It operates through the following segments: Digital Media, Digital Marketing, and Print and Publishing. The Digital Media segment offers creative cloud services, which allow members to download and install the latest versions of products, such as Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Adobe Photoshop Lightroom and Adobe InDesign, as well as utilize other tools, such as Adobe Acrobat. The Digital Marketing segment offers solutions, including analytics, social marketing, targeting, media optimization, digital experience management, and cross-channel campaign management, as well as premium video delivery and monetization. The Print and Publishing segment offers legacy products and services for eLearning solutions, technical document publishing, web application development, and high-end printing.

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