Are you a highly motivated and experienced marketer with a passion for building strategic partnerships? Do you thrive in a fast-paced and dynamic global environment? If so, we have an exciting opportunity for you as the Global Alliance Marketing Lead at Adobe.In this role, you will be responsible for developing and executing global marketing strategies to drive growth and engagement with our strategic alliance partners. You will work closely with cross-functional teams to build and maintain strong relationships with key partners, and drive joint marketing initiatives to achieve mutual business objectives.To be successful in this role, you must have a strong track record in alliance marketing, excellent communication and collaboration skills, and a deep understanding of the technology industry. If you are a results-driven self-starter with a strategic mindset, we want to hear from you. Join us at Adobe and be a part of our global alliance marketing team today.
- Develop and execute global marketing strategies to promote and strengthen partnerships with key strategic alliances.
- Collaborate with cross-functional teams to identify and prioritize joint marketing initiatives that align with business objectives.
- Build and maintain strong relationships with alliance partners, including regular communication and coordination of marketing activities.
- Drive joint marketing campaigns and events to generate awareness and engagement with target audiences.
- Monitor and analyze market trends and competitive landscape to identify new partnership opportunities and inform marketing strategies.
- Manage marketing budgets and track ROI for alliance marketing initiatives.
- Work closely with sales teams to ensure alignment between marketing efforts and sales goals.
- Develop and deliver presentations and reports to internal stakeholders and alliance partners.
- Stay up-to-date with industry developments and incorporate best practices into alliance marketing strategies.
- Collaborate with global marketing teams to ensure consistency and alignment of messaging and branding in alliance marketing efforts.
- Continuously monitor and report on the success of alliance marketing efforts, making recommendations for improvement and optimization.
- Train and mentor team members to ensure a high level of performance and effectiveness in alliance marketing activities.
- Represent the company at industry events and conferences to promote partnerships and strengthen relationships with key stakeholders.
- Act as a liaison between the company and alliance partners, addressing any issues or concerns that may arise.
- Maintain a deep understanding of the company's products and services, as well as the products and services of alliance partners, to effectively position and promote joint offerings.
Bachelor's Degree In Marketing, Business, Or Related Field.
Minimum Of 5 Years Of Experience In Alliance Marketing, Preferably In A Global Setting.
Strong Understanding Of Marketing Strategy And Execution, Including Market Segmentation, Messaging, And Campaign Development.
Proven Track Record Of Successfully Managing And Growing Global Partnerships For A Technology Company.
Excellent Communication And Interpersonal Skills, With The Ability To Build And Maintain Relationships With Diverse Stakeholders.
Strategic Planning
Communication Skills
Project Management
Data Analysis
Budget management
Digital Marketing
Brand management
Market analysis
Campaign planning
Content
Cross-Functional Collaboration
Partnership Development
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
Interpersonal Skills
creativity
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Global Alliance Marketing Lead in Austin, TX, USA is between $100,000 to $150,000 per year. However, salary can vary depending on factors such as experience, skills, and the specific company or industry. It is important to research and negotiate salary based on your qualifications and the company's compensation practices.
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Adobe Systems, Inc. engages in the provision of digital marketing and digital media solutions. It operates through the following segments: Digital Media, Digital Marketing, and Print and Publishing. The Digital Media segment offers creative cloud services, which allow members to download and install the latest versions of products, such as Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Adobe Photoshop Lightroom and Adobe InDesign, as well as utilize other tools, such as Adobe Acrobat. The Digital Marketing segment offers solutions, including analytics, social marketing, targeting, media optimization, digital experience management, and cross-channel campaign management, as well as premium video delivery and monetization. The Print and Publishing segment offers legacy products and services for eLearning solutions, technical document publishing, web application development, and high-end printing.

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