
Director, Enterprise Segment Marketing
Are you a dynamic leader with a passion for strategic marketing and driving business growth? Do you thrive in a fast-paced and innovative environment? If so, we have an exciting opportunity for you as a Director of Enterprise Segment Marketing at Adobe.As the Director of Enterprise Segment Marketing, you will play a pivotal role in developing and executing marketing strategies to drive revenue and market share for Adobe's Enterprise segment. You will be responsible for leading a team of talented marketers and collaborating with cross-functional teams to deliver impactful campaigns and initiatives.To excel in this role, you must have a strong track record of success in B2B marketing, exceptional leadership skills, and a deep understanding of the Enterprise market. If you are a strategic thinker, a persuasive communicator, and a results-driven individual, we encourage you to apply for this position. Join us at Adobe and be a part of our mission to help businesses transform and thrive in the digital world.
- Develop and execute marketing strategies to drive revenue and market share for Adobe's Enterprise segment
- Lead a team of talented marketers, providing direction, guidance, and support to achieve marketing objectives
- Collaborate with cross-functional teams, including sales, product, and design, to ensure alignment and integration of marketing efforts
- Conduct market research and analysis to identify trends, customer needs, and competitive landscape in the Enterprise market
- Create and manage the Enterprise segment marketing budget, ensuring efficient and effective use of resources
- Plan and execute impactful campaigns and initiatives that effectively communicate the value of Adobe's products and services to the Enterprise market
- Monitor and track marketing performance metrics, making data-driven decisions to optimize campaigns and drive business growth
- Stay up-to-date on industry trends and best practices, and apply them to continuously improve marketing strategies and tactics
- Act as a strategic advisor to senior leadership on Enterprise market trends and opportunities, providing insights and recommendations for business growth
- Foster a culture of innovation and collaboration within the marketing team, encouraging new ideas and approaches to drive results
- Represent Adobe at industry events and conferences, networking with potential customers and partners to promote the Enterprise segment and build brand awareness.
Excellent Communication And Collaboration Skills, With The Ability To Lead And Manage A Team Effectively.
Bachelor's Or Master's Degree In Marketing, Business Administration, Or Related Field.
Minimum Of 10 Years Experience In B2B Marketing, With At Least 5 Years In A Leadership Role.
Proven Track Record Of Driving Successful Marketing Campaigns And Strategies For Enterprise Clients.
Strong Understanding Of The Digital Marketing Landscape And Trends, With A Focus On Enterprise Segments.
Strategic Planning
Data Analysis
Lead Generation
Budget management
Content Creation
Digital Marketing
Brand management
Campaign development
Product positioning
Market segmentation
Customer Insights
Partnership Building
Communication
Conflict Resolution
Leadership
Time management
Interpersonal Skills
creativity
flexibility
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Director, Enterprise Segment Marketing in San Jose, CA, USA is between $130,000 to $200,000 per year. This range can vary depending on the specific company, industry, and level of experience of the individual in the role.
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Adobe Systems, Inc. engages in the provision of digital marketing and digital media solutions. It operates through the following segments: Digital Media, Digital Marketing, and Print and Publishing. The Digital Media segment offers creative cloud services, which allow members to download and install the latest versions of products, such as Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Adobe Photoshop Lightroom and Adobe InDesign, as well as utilize other tools, such as Adobe Acrobat. The Digital Marketing segment offers solutions, including analytics, social marketing, targeting, media optimization, digital experience management, and cross-channel campaign management, as well as premium video delivery and monetization. The Print and Publishing segment offers legacy products and services for eLearning solutions, technical document publishing, web application development, and high-end printing.

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