Marketing Data Analyst

ActiveCampaign's Global Marketing Operations team is seeking a Marketing Analyst to develop datasets, build data pipelines, and formulate key insights for the marketing and sales organizations that help us optimize programs, model toward predictable growth, and report on marketing impact. Serve data needs across different marketing teams. Audit marketing data to ensure the accuracy and quality of the database. Report on the effectiveness of marketing programs, including multi-attribution campaign performance, pipeline contribution, customer acquisition cost, and marketing ROI. Create effective reporting and identify needs for data enrichment/cleansing. Monitor KPIs and alert key business stakeholders to important shifts in data patterns.

According to JobzMall, the average salary range for a Marketing Data Analyst in 1 N Dearborn St, Chicago, IL 60602, USA is between $50,000 and $90,000 per year. The salary range for this position may vary depending on experience, level of education, certifications, and other factors.

ActiveCampaign is a cloud software platform for small-to-mid-sized business and is based in Chicago, Illinois. The company offers software for customer experience automation, which combines the email marketing, marketing automation, sales automation, and CRM categories.