Accenture

Programmatic Media Manager

Accenture

Charlotte, NC, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Are you a highly analytical and strategic thinker with a passion for digital advertising? Do you thrive in a fast-paced and constantly evolving environment? If so, we have an exciting opportunity for you as a Programmatic Media Manager at Accenture.As a Programmatic Media Manager, you will be responsible for developing and executing programmatic media strategies for our clients, utilizing your expertise in data analysis, optimization, and campaign management. This role requires a strong understanding of the digital media landscape and a knack for leveraging technology to drive successful campaigns.We are looking for a talented individual with a minimum of 3 years of experience in programmatic media, preferably within an agency setting. The ideal candidate will have a proven track record of delivering results and a deep understanding of programmatic platforms and tools. Strong communication and collaboration skills are essential, as you will be working closely with various teams to deliver impactful campaigns for our clients.If you are a driven and innovative individual with a passion for programmatic media, we want to hear from you. Join our team at Accenture and take your career to the next level.

  1. Develop and execute programmatic media strategies for clients to help them achieve their advertising goals.
  2. Utilize expertise in data analysis to make informed decisions and optimize campaigns for maximum performance.
  3. Manage programmatic campaigns and ensure they are delivered on time and within budget.
  4. Stay up-to-date on the latest trends and developments in the digital media landscape and incorporate them into advertising strategies.
  5. Collaborate with internal teams such as creative, account management, and analytics to ensure seamless execution and delivery of campaigns.
  6. Monitor and report on campaign performance, providing insights and recommendations for optimization.
  7. Utilize programmatic platforms and tools to execute campaigns and achieve desired results.
  8. Work closely with clients to understand their business objectives and develop customized programmatic solutions to meet their needs.
  9. Continuously test and optimize campaigns to improve performance and ROI.
  10. Communicate effectively with clients and internal teams to present campaign results and provide recommendations for future campaigns.
  11. Maintain a high level of professionalism and client service at all times.
  12. Stay informed on industry updates and changes to regulations and compliance regarding programmatic media.
  13. Train and mentor junior team members to grow their skills and knowledge in programmatic media.
  14. Identify new opportunities and strategies to improve programmatic media services and offerings.
  15. Represent the company and its values in a positive and professional manner at all times.
Where is this job?
This job is located at Charlotte, NC, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Advertising, Business, Or A Related Field.

  • Minimum Of 3-5 Years Of Experience In Programmatic Media Buying And Optimization.

  • Strong Understanding Of Digital Marketing And Advertising Technologies, Including Dsps, Dmps, And Ad Servers.

  • Proven Track Record Of Successfully Managing And Optimizing Programmatic Media Campaigns For Clients.

  • Excellent Analytical And Problem-Solving Skills, With The Ability To Interpret Data And Make Data-Driven Decisions.

Required Skills
  • Data Analysis

  • Budget management

  • A/B testing

  • Reporting

  • Media planning

  • Campaign optimization

  • Strategic Thinking

  • Audience targeting

  • Programmatic buying

  • Ad Placement

  • Ad Tech Knowledge

Soft Skills
  • Communication

  • Conflict Resolution

  • Customer Service

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Programmatic Media Manager in Charlotte, NC, USA is $66,000 - $109,000 per year. This salary range can vary depending on the individual's experience, skills, and the specific company they work for. Some factors that can affect a Programmatic Media Manager's salary in Charlotte, NC include the size and type of company, industry, and location. Additionally, a Programmatic Media Manager with a strong track record of successful campaigns and experience in a high-demand industry may be able to negotiate a higher salary.

Additional Information
Accenture is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedMay 13th, 2024
Apply BeforeAugust 19th, 2025
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