
Programmatic Media Manager
As a Programmatic Media Manager at Accenture, you will be responsible for driving innovative and data-driven media strategies for our clients. Your expertise in programmatic media buying and optimization will play a crucial role in delivering targeted, efficient, and impactful campaigns that drive business results. We are looking for a highly skilled and motivated individual who is passionate about the ever-evolving world of digital advertising and has a proven track record of success in programmatic media management. If you are a strategic thinker, a strong communicator, and a natural problem-solver, we want you to join our team and be a part of driving our clients' success.
- Develop innovative and data-driven media strategies for clients across various industries.
- Utilize your expertise in programmatic media buying to optimize campaigns and drive maximum results for clients.
- Collaborate with cross-functional teams to understand client objectives and develop customized media plans.
- Stay up-to-date on industry trends, changes, and best practices to ensure campaigns are utilizing the most effective strategies.
- Continuously monitor and analyze campaign performance, making necessary adjustments to meet and exceed client goals.
- Provide strategic recommendations and insights to clients based on campaign performance and industry knowledge.
- Act as a point of contact for clients, maintaining strong relationships and providing ongoing support and communication.
- Develop and present client-facing reports and presentations, showcasing campaign performance and highlighting key insights and recommendations.
- Work closely with media vendors and partners to negotiate rates and secure optimal placements for clients.
- Mentor and train junior team members on programmatic media best practices and strategies.
- Identify and implement new tools and technologies to improve campaign effectiveness and efficiency.
- Proactively identify and troubleshoot any issues or challenges that may arise during campaigns.
- Ensure campaigns are executed accurately and within budget.
- Stay informed on emerging programmatic media trends and opportunities, and make strategic recommendations for incorporating new tactics into client campaigns.
- Collaborate with internal teams to develop and improve processes and procedures for programmatic media management.
Bachelor's Degree In Marketing, Advertising, Or A Related Field.
Minimum Of 3-5 Years Of Experience In Programmatic Media Buying And Planning.
Strong Understanding Of Digital Advertising Platforms, Such As Google Ads, Facebook Ads, And Dsps.
Experience With Data Analysis And Reporting Tools, Such As Google Analytics And Tableau.
Excellent Project Management Skills And Ability To Handle Multiple Campaigns Simultaneously.
Strategic Planning
Data Analysis
Budget management
Advertising technology
Ad operations
Campaign optimization
Audience targeting
Media Buying
performance tracking
Digital
Real-Time Bidding
Creative Testing
Communication
Conflict Resolution
Leadership
Time management
Interpersonal Skills
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Programmatic Media Manager in Chicago, IL, USA is $60,000 to $90,000 per year. However, this can vary depending on factors such as experience, industry, and company size. Some larger companies may offer higher salaries for this position, while smaller companies may offer lower salaries. Additionally, location can also play a role in salary range, as cities with higher costs of living may offer higher salaries.
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Accenture is a leading global professional services company providing a range of strategy, consulting, digital, technology & operations services and solutions.

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