
Paid Search Sr. Analyst
Are you a data-driven and analytically-minded individual with a passion for digital marketing? Do you have experience in managing and optimizing paid search campaigns? If so, we have an exciting opportunity for you to join our team at Accenture as a Paid Search Sr. Analyst.As a Sr. Analyst, you will be responsible for developing and executing paid search strategies for our clients, leveraging your expertise in search engine marketing and advertising platforms. You will work closely with cross-functional teams to drive business results and deliver impactful insights to our clients.We are looking for a highly motivated individual with a proven track record of success in paid search, strong analytical skills, and the ability to thrive in a fast-paced and dynamic environment. If this sounds like you, we encourage you to apply and become a part of our growing team.
- Develop and implement effective paid search strategies for clients.
- Manage and optimize paid search campaigns to meet client goals and objectives.
- Analyze and interpret data to provide insights and recommendations for campaign improvements.
- Collaborate with cross-functional teams to ensure alignment and maximize campaign effectiveness.
- Stay up-to-date with industry trends and best practices in search engine marketing and advertising platforms.
- Monitor and report on campaign performance, providing regular updates to clients.
- Identify and troubleshoot any issues or challenges that may arise during campaign execution.
- Conduct keyword research and ad copy testing to improve campaign performance.
- Utilize analytics tools to track and measure campaign success and make data-driven decisions.
- Proactively identify opportunities for campaign growth and optimization.
- Train and mentor junior team members on paid search best practices.
- Communicate effectively with clients to understand their business goals and provide strategic recommendations.
- Collaborate with sales and business development teams to support new business opportunities.
- Maintain a high level of professionalism and represent the company's values and standards.
- Continuously evaluate and improve internal processes to enhance campaign efficiency and effectiveness.
Bachelor's Degree In Marketing, Business, Or A Related Field
Minimum Of 3-5 Years Of Experience In Paid Search Management And Optimization
Strong Understanding Of Search Engine Algorithms And How They Impact Paid Search Campaigns
Experience With Google Ads, Bing Ads, And Other Paid Search Platforms
Demonstrated Ability To Analyze And Interpret Data To Inform Campaign Strategy And Drive Performance Improvements
Data Analysis
Keyword Research
Budget management
A/B testing
Reporting
Campaign optimization
Bid Management
Competitor Analysis
Ad copywriting
Conversion tracking
Ppc Strategy
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Paid Search Sr. Analyst in San Francisco, CA, USA is $63,000 - $108,000 per year. This can vary depending on factors such as the individual's level of experience, the company they work for, and their specific job responsibilities.
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