Welcome to AbbVie! We are a leading pharmaceutical company committed to improving lives and advancing healthcare around the world. We are currently seeking a highly motivated and experienced Area Brand Lead for our Juvederm brand. This is an exciting opportunity to lead and drive the success of one of our most innovative and dynamic products. As the Area Brand Lead, you will play a critical role in developing and executing marketing strategies to achieve business objectives. We are looking for a passionate and results-driven individual who can bring a wealth of experience and expertise to this role. If you have a strong background in pharmaceutical marketing and a proven track record of success, we want to hear from you!
- Develop and execute marketing strategies to promote and drive sales of the Juvederm brand in the designated area.
- Collaborate with cross-functional teams to develop and implement brand-specific initiatives, campaigns, and materials.
- Monitor and analyze market trends, competitive landscape, and customer insights to identify opportunities for growth and inform marketing strategies.
- Manage the brand budget and ensure efficient use of resources to maximize return on investment.
- Conduct market research and gather feedback from customers to inform brand positioning, messaging, and product development.
- Develop and maintain strong relationships with key stakeholders, including healthcare professionals, customers, and internal teams.
- Lead and inspire a team of marketing professionals to achieve brand objectives and drive business growth.
- Provide guidance and support to sales teams to ensure effective communication and alignment with brand strategies.
- Collaborate with global marketing teams to ensure consistency and alignment of brand strategies and messages.
- Stay up-to-date with industry trends and regulatory requirements to ensure compliance with all relevant laws and regulations.
- Represent the brand at industry events and conferences, and act as a brand ambassador to build brand awareness and reputation.
- Continuously evaluate and adapt marketing strategies and tactics based on market dynamics and performance metrics.
- Prepare and present regular reports on brand performance, market trends, and competitive landscape to senior management.
- Uphold company values and contribute to a positive and collaborative work culture within the marketing team and across the organization.
Expertise In The Aesthetics Industry: The Ideal Candidate For An Area Brand Lead Juvederm Position At Abbvie Should Have A Deep Understanding Of The Aesthetics Industry, Including Knowledge Of Relevant Products, Market Trends, And Competitor Landscape.
Strong Marketing And Brand Management Skills: A Successful Area Brand Lead At Abbvie Should Possess Strong Marketing And Brand Management Skills, Including Experience In Developing And Executing Marketing Strategies, Managing Budgets, And Analyzing Market Data To Make Informed Decisions.
Leadership Experience: As An Area Brand Lead, The Candidate Will Be Responsible For Leading A Team Of Marketing Professionals. Therefore, The Ideal Candidate Should Have Previous Experience In A Leadership Role, Demonstrating Strong Leadership Skills Such As Effective Communication, Team Building, And Decision-Making.
Proven Track Record Of Sales Success: Abbvie's Juvederm Products Are A Significant Revenue Generator For The Company. The Ideal Candidate Should Have A Proven Track Record Of Driving Sales And Achieving Targets, Preferably In The Aesthetics Industry.
Excellent Communication And Interpersonal Skills: The Ability To Effectively Communicate And Collaborate With Various Stakeholders Is Crucial For Success In This Role. The Candidate Should Possess Excellent Communication And Interpersonal Skills, Including The Ability To Build Relationships With Key Opinion Leaders, Physicians, And Cross-Functional Teams.
Product Development
Marketing Strategy
Market Research
Budget management
Digital Marketing
Brand management
Team Leadership
Competitive analysis
Market analysis
Product positioning
brand awareness
Campaign planning
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Teamwork
Active Listening
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Area Brand Lead Juvederm in Shanghai, China is between 300,000 to 500,000 RMB per year. This amount may vary depending on factors such as experience, qualifications, and company size.
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AbbVie is an American publicly traded biopharmaceutical company founded in 2013. It originated as a spin-off of Abbott Laboratories.
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