Marketing Consumer Insights Manager

Welcome to T-Mobile, where we believe in unleashing the potential of our employees and empowering them to drive our brand forward. We are currently seeking a dynamic and driven Marketing Consumer Insights Manager to join our team. In this role, you will be responsible for leading the development and execution of consumer insights strategies to drive growth and innovation in our marketing efforts. We are looking for a passionate individual with a strong background in market research and data analysis, who can turn insights into actionable recommendations that will shape our marketing campaigns and drive business results. If you are a self-starter with a curious mindset and a passion for understanding consumer behavior, we want to hear from you!

1. Develop and execute consumer insights strategies to support and enhance T-Mobile's marketing efforts.
2. Collaborate with cross-functional teams to identify key business questions and design research studies to address them.
3. Conduct in-depth analysis of market research data and present actionable insights and recommendations to senior management.
4. Monitor industry trends and consumer behavior to identify potential opportunities and threats to the T-Mobile brand.
5. Utilize a variety of research methods, including surveys, focus groups, and data analysis, to gather consumer insights.
6. Act as a strategic advisor to the marketing team, providing valuable insights that will shape marketing campaigns and drive business growth.
7. Develop and maintain strong relationships with external research partners to ensure the availability of relevant and timely consumer insights.
8. Collaborate with the marketing team to develop and implement innovative and data-driven marketing strategies.
9. Conduct competitive analysis and benchmarking to identify areas for improvement and differentiation in the marketplace.
10. Continuously monitor and report on the effectiveness of marketing campaigns, making recommendations for optimization as needed.
11. Stay up-to-date with the latest market research and consumer behavior trends to inform T-Mobile's marketing strategies.
12. Mentor and train junior team members on market research best practices and techniques.
13. Represent T-Mobile at industry events and conferences, showcasing our brand and thought leadership in consumer insights.

According to JobzMall, the average salary range for a Marketing Consumer Insights Manager in Bellevue, WA, USA is between $89,000 - $120,000 per year. This may vary depending on factors such as industry, company size, and individual experience and qualifications.

T-Mobile is the brand name used by the mobile communications subsidiaries of the German telecommunications company Deutsche Telekom AG. T-Mobile’s customers benefit from its unmatched combination of value and quality, unwavering obsession with offering them the best possible service experience and undisputable drive for disruption that creates competition and innovation in wireless and beyond.