British American Tobacco

London, UK
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

British American Tobacco is seeking a highly skilled and motivated SEO Manager to join our dynamic team. As a global leader in the tobacco industry, we are committed to staying ahead of the curve and driving innovative strategies for our digital presence. This role will be responsible for developing and implementing SEO strategies to increase our online visibility and drive traffic to our websites. If you have a passion for all things SEO and a proven track record of success, we want to hear from you. Join us in our mission to shape the future of our industry.

  1. Develop and implement effective SEO strategies to increase online visibility and drive traffic to the company's websites.
  2. Conduct thorough keyword research and analysis to identify opportunities for optimization.
  3. Stay up-to-date with the latest SEO trends and algorithm updates.
  4. Collaborate with cross-functional teams to ensure SEO best practices are implemented in all digital content and campaigns.
  5. Monitor and report on website traffic, rankings, and other key SEO metrics.
  6. Identify and troubleshoot technical SEO issues and provide recommendations for improvement.
  7. Conduct regular competitor analysis to identify areas for improvement and maintain a competitive edge.
  8. Work closely with the content team to ensure all website content is optimized for SEO.
  9. Collaborate with external agencies and vendors to execute SEO initiatives.
  10. Stay informed about industry developments and provide recommendations for new and innovative SEO strategies.
  11. Analyze and report on the effectiveness of SEO campaigns and make adjustments as needed.
  12. Train and mentor team members on SEO best practices.
  13. Stay updated on industry regulations and ensure compliance with all SEO guidelines.
  14. Collaborate with the marketing team to align SEO strategies with overall business goals.
  15. Continuously monitor and improve website user experience to drive engagement and conversions.
Where is this job?
This job is located at London, UK
Job Qualifications
  • Extensive Knowledge Of Seo Strategies And Techniques: A Strong Understanding Of Search Engine Algorithms, Keyword Research, On-Page And Off-Page Optimization, And Link Building Is Essential For A Seo Manager At British American Tobacco.

  • Experience In Managing Large-Scale Seo Campaigns: The Ideal Candidate Should Have Prior Experience In Leading Successful Seo Campaigns For Large Organizations, With A Track Record Of Driving Significant Increases In Organic Traffic And Rankings.

  • Familiarity With The Tobacco Industry: As A Seo Manager At British American Tobacco, It Is Important To Have A Good Understanding Of The Tobacco Industry And Its Regulations, As Well As The Competitive Landscape In Order To Develop Effective Seo Strategies.

  • Analytical Skills And Data-Driven Mindset: The Ability To Analyze Data, Identify Trends, And Make Data-Driven Decisions Is Crucial For A Seo Manager At British American Tobacco. Strong Analytical Skills Will Enable The Manager To Continuously Optimize And Improve Seo Performance.

  • Strong Communication And Leadership Skills: A Seo Manager At British American Tobacco Will Be Responsible For Leading A Team And Collaborating With Other Departments Such As Marketing And It. Excellent Communication And Leadership Skills Are Necessary To Effectively Convey Seo Strategies And Drive Cross-Functional Collaboration.

Required Skills
  • Keyword Research

  • Content Strategy

  • Analytics

  • Social media management

  • Off-page optimization

  • Conversion Rate Optimization

  • Link Building

  • Technical Seo

  • On-Page Optimization

  • Mobile Optimization

  • Local Seo

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Attention to detail

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a SEO Manager in London, UK is £35,000 to £60,000 per year. However, this can vary depending on the specific company, industry, and level of experience. Some SEO Managers may earn even higher salaries, with top performers earning over £100,000 per year. Additionally, factors such as bonuses, benefits, and commissions may also impact the overall salary for this role.

Additional Information
British American Tobacco is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJune 18th, 2025
Apply BeforeJune 9th, 2026
This job posting is from a verified source. 
Reposted

Apply with Video Cover Letter Add a warm greeting to your application and stand out!

About British American Tobacco

British American Tobacco Plc is an international tobacco company, which operates through its subsidiaries with the interest in manufacturing and distribution of tobacco products. Its principal activity is the manufacturing of cigarettes, smokeless snus, cigars and pipe tobacco. The company offers its products under the brand names, such as Kent, Dunhill, Lucky Strike and Pall Mall.

Frequently asked questions

Get interviewed today!

JobzMall is the world‘ s largest video talent marketplace.It‘s ultrafast, fun, and human.

Get Started